Hey, I’m Graeme, welcome to my website. Here you can find out more about me, my c.v. and my work

Overview

Here are details of my current technical skill set, planned upskilling, and my CV. I’ve highlighted the areas of my career that best demonstrate my experience and involvement with data, given the transition I am making into a dedicated data role. While my previous positions covered a broad range of responsibilities, I’ve focused here on the aspects most relevant to analytics, reporting, and data-driven decision-making. If you’d like to learn more about any part of my background, please feel free to get in touch.

Relevant Technical Skills

Below is my honest opinion of how I would rate me relevant technical skills. I am committed to increasing my knowledge across all areas, but I am focusing primarily on SQL and Python at present.

Excel ★★★★☆

Power BI ★★★★☆

SQL ★★★☆☆

Statistical Analysis ★★★☆☆

Python ★☆☆☆☆

Recently completed or in progress courses

The Complete SQL Bootcamp: Go from Zero to Hero (Udemy) ✅

The Complete Python Bootcamp From Zero to Hero in Python (Udemy) ⏳

Statistics for Data Science and Business Analysis (Udemy) ⏳

Work Experience

Technology Director, Charles Clinkard (October 2018 – October 2025)

Promoted to board-level to establish a strategic technology function integrating Data Science, Software Engineering, and IT Operations into the business’s long-term roadmap. Focused on enabling data-led decision-making and building in-house capability for analytics and development.

  • Elevated data visibility at board level, embedding performance reporting into strategic and operational planning.
  • Built in-house teams across Data Science, IT, and Software Engineering, growing department headcount sixfold.
  • Oversaw the development of in-house data-driven applications, including machine learning forecasting models (DeepAR).
  • Improved IT governance, compliance and information security i.e. PCI & GDPR

E-Commerce Multichannel Development Manager, Charles Clinkard (October 2012 – October 2018)

Led the evolution of the company’s e-commerce and omnichannel operations, with a strong emphasis on data capture, customer analytics, and reporting to support commercial growth.

  • Implemented order management and in-store ordering systems integrating with ERP data for unified reporting
  • Designed and delivered customer loyalty systems capturing data on over 50% of retail sales
  • Introduced digital dashboards and performance reporting to track online conversion and marketing ROI
  • Drove personalisation initiatives that doubled online sales to over £10m annually

Trustee & Technology Advisor, St Oswalds Hospice (June 2020 – January 2024)

Advised two boards (Charity & Trading co.) on all matters as well as being a member of a newly formed Technology and BI Steering Committee.

  • Supported the development of a modern BI roadmap using Power BI
  • Guided recruitment and capability building for IT roles
  • Helped define KPIs and establish a foundation for data maturity and governance

Project / Account Manager – Aurora Commerce (April 2011 – October 2012)

Managed e-commerce redesigns and migrations for major retail clients (including JD Group brands), coordinating integrations, development, and delivery with cross-functional teams.

  • Oversaw end-to-end project delivery, ensuring alignment between technical solutions and business goals
  • Co-ordinated day-to-day support with development teams

E-Commerce Manager – Officers Club (June 2002 – March 2011)

Initially worked in retail, whilst in further education and running my own business. I was presented with the opportunity to scale a new e-commerce department from the ground-up.

  • Selected all relevant technology partners across e-commerce, marketing and fulfilment
  • Launched website within 5 months
  • Delivered a tenfold increase in online revenue within the first year and was on course to double in year two, before company fell into admin
  • Responsible for all day-to-day reporting and KPIs

Owner – GB Web Solutions (January 2005 – November 2006)

Founded and operated a small web development business, delivering data-backed e-commerce and analytics solutions for SMEs and local organisations.